Minoti Mehta

Founder & Creative Director

Minoti Mehta's unwavering passion for events was ignited by her late father's profound love for event planning. Inspired by their shared dream of building a business together, she pursued her studies in Hospitality and Accounting at the University of San Francisco. Her first taste of the industry came through an internship at the St. Regis, where she honed her skills in bespoke hospitality.

After graduation, Minoti went on to work at KPMG in Mergers and Acquisitions where she developed her skills in project planning, project management, and fostering effective collaborations. Within a few years, she took a sabbatical, embarking on an immersive journey of self-discovery through Italy, Spain, and Southeast Asia. It was during this transformative period that Minoti discovered her true calling for entrepreneurship and the art of crafting remarkable events and experiences. Fueled by her newfound purpose, she boldly took a leap of faith and transformed her father's dream into reality, giving birth to The Vermilion Company.

Today, with nearly a decade of experience, Minoti Mehta has emerged as one of the most prominent event planners in the dynamic landscape of the San Francisco Bay Area. Specializing in curating and orchestrating bespoke events and experiences, she has garnered widespread recognition for her exceptional work. Notably, her remarkable achievements have earned her a coveted spot among the Top 10 Indian Women Leaders in the USA, as honored by Women Entrepreneur Magazine in 2022.

Regarded as an esteemed voice in the industry, Minoti is frequently sought after to share her expertise through speaking engagements and thought leadership platforms. Moreover, her recent achievement of Sommelier Certification through the Court of Master Sommeliers reflects her deep appreciation for the art of wine and further enriches her discerning palate in curating unforgettable hospitality experiences.

Beyond the world of event planning, Minoti embraces her adventurous spirit and finds inspiration in moments of joy and discovery. Whether she's experimenting with innovative cuisines in the kitchen, collaborating with esteemed chefs from around the globe, finding serenity through yoga and meditation, or embarking on exciting kayaking adventures along picturesque beaches, Minoti finds solace in diverse pursuits that ignite her creativity and infuse her work with a mindful essence.

With Minoti Mehta at the helm, The Vermilion Company thrives on the passion and dedication she brings to curating extraordinary experiences. Her unwavering commitment to excellence, her global perspective, and her insatiable thirst for innovation ensure that every client receives personalized, bespoke touches that truly elevate their events and experiences.